How to find the best tone for your podcast depends entirely on what type of podcast you are creating. There are mainly 5 types of podcasts tones: Journalistic, Intimate, Reassuring, Informative / Educational, and Storytelling
We will go into the details of each type in this article so let's get going.
- Journalistic: This is a combination of a formal and objective tone; the focus of the piece is on reporting the facts. A journalistic tone for example informs listeners of who was involved in an incident and what happened without providing an opinion. You need to sound reliable and authoritative, this will help your listeners feel confident in your credibility. Speak clearly and enunciate well, putting emphasis on the key facts such as locations and timings of events. Not to forget that you always need to sound as objective as you can, keep a steady tone, and avoid emphasizing words that could imply your personal opinion.
- Intimate: If you are planning on sharing intimate details with your audience, you need to take a completely different approach; being as natural as you could be. Talking about personal matters such as marital problems, relationships, and sexuality needs to sound unrehearsed and honest.
- Reassuring: This is about making your listeners feel in safe hands by sounding warm and genuine using low frequencies and continuous sounds. Your goal is to speak with a soothing and settled down voice which will help you create a bubble of trust between you and your audience.
- Informative / Educational: An informative tone seeks to inform the reader about a particular topic or subject. Educational material often features an informative tone. Reliability and credibility are the key traits you want to convey when presenting an educational or informative podcast. Having a steady tone and communicating clearly with confidence will help you achieve an informative tone.
- Storytelling: Stories make sense out of words. We use storytelling in our everyday lives, often without realizing it. Try to be as human as possible, and be playful in where you place your emphasis on words. This will allow your audience to connect with what you have to say, it will captivate and compel them into wanting more. Storytelling also allows you to have fun and take on different voices to convey different characters.
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